It helps to understand the big picture in operating under specific environments like social, legal, political, and other factors included in a complete pestel analysis. PESTLE ANALYSIS OF SAMSUNG INTRODUCTION. Samsung swot analysis- Maged Elsakka 1. STEEP analysis provides concentrated information which covers various aspects of the external environment. This is the detailed PESTLE/PESTLE Analysis of Samsung which explains the external factors impacting the Electronic Company and Industry; Political, Economical, Social, Technological, Environmental and Legal. Pestel analysis is a proven tool to identify the impacts of external factors at the marketing level. pestle analysis of samsung PESTLE is a famous efficient tool, which determines how the external factors may affect the activities of an organisation and make them more competitive in the market. Samsung SWOT Analysis Prepared By : Maged Elsakka 2. By Y Reddy shanthi WHAT IS PEST ANALYSIS A PESTEL analysis is a framework or tool used by marketers to analyze and monitor the macro-environmental (external marketing environment) factors that have an impact on an organization. Formerly, this analysis was called a PEST analysis, however, over a period of time, two additional elements were added to create what’s now called a PESTLE analysis.The Animated PESTLE Analysis Presentation Template for PowerPoint gives very attractive, easy to edit slide … Samsungs target market Samsungs main target is for people that need their phones to have a long battery life Samsungs Products are also more durable than others History SWOT ANALYSIS Opportunities- high stocks new technology Strengths- sells many items (appliances, electronics) PESTLE Analysis of Gucci analyses the brand on its business tactics. The main purpose of PEST analysis is to provide the manager or head of the enterprise or company with information regarding the surrounding situation in the world that can be crucial for making decisions. The analysis below will give you an outline of Samsung’s overall situation.Samsung would consider all of these factors before taking a decision. In the political environment that Samsung operates, the setting is somewhat supportive. Samsung is a South Korean company with its headquarters in Samsung town, Seoul. Samsung is a global company that operates in the market for consumer appliances and gadgets. Gucci PESTLE Analysis examines the various external factors like political, economic, social, technological (PEST) which impacts its business along with legal & environmental factors. PEST analysis deals with analyzing the POLITICAL, ECONOMICAL,SOCIAL AND TECHONOLOGICAL factors of a company to … Like PEST and STEEP, it creates a snapshot of current socio-political reality. It also gives a better idea of the existing trends. Company analysis of Samsung ppt 1. Samsung is owned by a South Korean family and has global aspirations to expand into newer markets. Introduction. However, there are minor instances of political interference in some markets, as, for example, India. Samsung History • From its inception as a small export business in Taegu, Korea, Samsung has grown to become one of the world's leading electronics companies, specializing in digital appliances and media, semiconductors, memory, and system integration. This model includes information about all factors that influence the company’s activity. ON SAMSUNG. Founded 1969 Industries served Consumer electronics, Telecoms Equipment, Semiconductors, Home Appliances Geographic areas served Worldwide Headquarters South Korea 2. Today Samsung's … 1. A PESTLE analysis is used to scan various factors of interest for formulating strategic and marketing plans. Analyse the macro environment of Samsung and the smartphone industry using Pestle followed by a Samsung Swot Analysis. PEST ANALYSIS. See also, Samsung Porters Five Forces 2018; 1.0 INTRODUCTION. PESTEL Analysis Politics is a substantial driver of any business. The PESTLE Analysis highlights the different extrinsic scenarios which impact the business of the brand. Electronics, Telecoms Equipment, Semiconductors, Home Appliances Geographic areas served Worldwide Headquarters South Korea 2 interest. Some markets, as, for example, India Maged Elsakka 2 some! Give you an outline of Samsung and the smartphone industry using PESTLE followed by a Samsung Analysis. South Korean company with its Headquarters in Samsung town, Seoul consider all of these factors before taking decision. Prepared by: Maged Elsakka 2 below will give you an outline of Samsung s... South Korea 2 in the political environment that Samsung operates, the setting is somewhat supportive its Headquarters Samsung... 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